Yelp, Facebook, Google, and the rest of the internet provide ample opportunity for folks to give feedback on the businesses they deal with. While businesses are happy to receive 5-star reviews, the negative feedback can be more deafening. Delayed orders, poor customer service, and payment issues can incense customers and result in negative feedback. As […]
Think Again! Taking someone else’s material to pass off as your own isn’t only breaking copyright law, it’s bad for business. Aside from committing plagiarism, you’re being misleading. Here are three reasons to always post original content Bait and switch: The last thing you want is for your customers to buy a product that looks…different […]
Anyone can sign up for a page on one of the social media sites, but if you don’t have a careful strategy, your posts might have the outreach you’re looking for. Like anything else, a successful social media presence takes time, effort, and a calculated approach. Here’s what you can do today to improve your […]
A powerful tool of communication, social media allows companies to reach their customers where they are, while also characterizing their brands and expanding their customer base. If done correctly, social media marketing can also increase the efficacy of other marketing techniques – including SEO and SEM – by helping build natural links, and drive traffic, […]
Hashtag Support Local: How Social Media Can Help You Find and Support Local Businesses During COVID-19.
Let’s face it: without social media, our lives on lockdown would be a heck of a lot more dull. We may all be quarantined, but at least we have the ability to communicate with one another, send memes, and keep tabs on each other’s exciting activities (just kidding). Thanks to facebook, instagram, snapchat, and twitter, […]