Can You Thrive Without Paid Search Marketing?
Over 90% of all internet experiences start with a visit to Google, Yahoo, Bing, or another search engine. Open up a browser on your computer or mobile device. What’s the default homepage? If you want customers to be able to easily discover your website, it’s going to take more than savvy SEO strategies and quality […]
Is PPC Advertising Worth the Effort?
Google is the undisputed champion of search engines, so it’s unsurprising that Google Ads plays a pivotal role in online marketing. It’s also the driver behind PPC advertising. In fact, if you’re on the internet, there’s a very good chance you’ll come across one! When a user clicks on your ad, you pay a predetermined […]
